Graze, a startup bringing intelligence, automation and sustainable solutions to commercial landscaping, introduced its new mower model, set to hit markets by 2021.
The fully autonomous, electric lawn mower expands the design to increase efficiency and maintenance speed for mid-to-large sized commercial lawns, enhances cutting blades to perfect trim precision, adds new sensor capabilities to increase safety, improves GPS based mapping and computer vision, while optimizing intelligent and applicable insights through advanced machine learning capabilities, according to the company.
The early design proved to attract investor interest from major operators and also individual investors on crowdfunding platform SeedInvest (investment round still open).
“We are living in new era of artificial intelligence that stands to transform age-old industries,” said John Vlay, CEO for Graze Mowing. “Robotics and automation open up a world of efficiency, and when you apply intelligence, traditional models can be completely reimagined. I’ve been in commercial landscaping for more than 35 years, and can confidently say we built a lawn mower that will bring a new level of quality and safety to the market, and we are doing it sustainably. We are excited to unveil the future of commercial lawnmowing with our new Graze commercial mower.”
The new model comes equipped with a longer battery life. Graze has built its new model to consistently learn and apply data via an intuitive user experience, improving lawn care and creating new optimization opportunities for fleet operators. Machine learning, coupled with computer vision and a robust system of sensors allows the new Graze commercial mower to map job sites, plan and execute mowing paths, avoid obstacles and dangerous inclines (i.e., trees, terrain, people etc.), while continuously collecting and apply data to further improve aesthetic quality and efficiency. Powered completely by electric and solar panel technology, the new model allows operators to maximize revenue by deploying mowers during evening hours. Fuel costs are drastically cut, as are carbon emissions. Current fleet operators manage 500 to 1000 mowers.
Graze is backed by lead investor, Wavemaker Partners, a global Venture Capital fund with $400M assets under management ( and Wavemaker Labs, a robotics and automation focused venture studio. To date, more than $1.6M has been raised from individual investors, with pre-orders total over $19 million via letters of intent and commercial contracts.